PSI Unveils New Rebrand Aligned to ETS, Underscoring Unified Commitment to Global Excellence

August 29, 2024
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OLATHE, KS (August 29, 2024) – PSI, an ETS company and a leading provider of credentialing and assessment solutions, is thrilled to unveil its refreshed brand expression, which now aligns with the new ETS global brand, launched in April of this year. This work symbolizes a unified commitment to advancing the science of measurement and bringing together the exceptional service offerings of ETS and PSI.

“PSI is already enjoying so much value in being part of ETS which has scale, experience and capabilities beyond those of PSI – and we are excited to start offering this added value to our clients,” said Janet Garcia, CEO of PSI. “Our new shared brand expression underscores our dual commitment of cementing our position as innovators and pioneers in the industry. This rebrand for PSI is a key step along that journey.”

The continuity our brands now bring together is just another way that ETS and PSI, collective leaders in education and workforce assessment, will strengthen future collaborations to bring products and solutions to governments, organizations and businesses alike to power human progress across the globe. While PSI will adopt the same brand expression and values as ETS, it will continue to operate as a standalone subsidiary, reinforcing its dedication to clients and the broader credentialing industry.

Amit Sevak, CEO of ETS shared, “This integration reinforces the unification of our shared values and commitment to the science of measurement to power human progress. By bringing PSI and ETS together, we strengthen our dedication to delivering rigorous science-based solutions that serve the education, workforce and industrial sectors.”

An essential element of this work is PSI’s adoption of ETS’s symbol – ’The Source’ which includes a stylized asterisk shape with an upward diagonal slice pushing through it. It was carefully selected to symbolize that ETS is elevating its groundbreaking research from the footnotes as the source that builds new benchmarks for education and talent solutions globally. The slice symbolizes human progress, serving as a reminder of what both ETS, and by extension PSI, aim to achieve.

As PSI embarks on this exciting new chapter, it remains steadfast in its mission to advance the assessment field through innovation, integrity, and excellence. The future is bright as PSI and ETS together strive to make meaningful contributions to the industry and set new benchmarks for success.

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About PSI

We partner with clients in a rapidly evolving assessment landscape to deliver over 28 million tests annually, enabling our test takers to advance their careers and education.

PSI’s long history of testing is grounded in proven science, best practise test development, innovative technology and extensive operational expertise. Our unwavering focus is on providing a frictionless and fair test taker journey without compromising test integrity. We ensure valid, defensible test content is delivered securely through our global test centre network, via online proctored remote testing, or both using a multi-modal approach.

Our certification clients encompass a breadth of professions from healthcare, architecture, finance and IT to numerous highly specialized sectors. And we deliver licensure tests spanning multiple industries including insurance, real estate, barber and cosmetology, construction, and trades.

PSI is a standalone subsidiary of ETS. Together they share a commitment to advancing the science of measurement to power human progress.

Learn more at  psiexams.com

About ETS

ETS is a global education and talent solutions organization enabling lifelong learners to be future ready. We advance the science of measurement to build the benchmarks for fair and valid skill assessment. We are committed to powering human progress by promoting skill proficiency, empowering upward mobility and unlocking more opportunities for everyone, everywhere. Our assessment products – including the TOEFL, TOEIC, GRE, and Praxis Assessments – as well as our innovative solutions and subsidiaries help 50 million people each year to clarify their strengths and find opportunities for growth in education, work and beyond. We continue to operate around the world, with offices in 25 locations and operations in 200 countries and territories. www.ets.org

MEDIA CONTACT: Alistair Fryer-Bovill, [email protected]